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References:

Abedin, P. byRafeeda. (2021, May 19). Customer profile + STP. Rafeeda Business Progression Blog. https://rabp.myblog.arts.ac.uk/2021/04/28/customer-profile/

 

 

Bielagus, A. (2019, October 21). With reformation’s new store concept, the perfect size comes to you. Boston Magazine. https://www.bostonmagazine.com/life-style/2019/10/21/reformation-tech-retail-concept/

 

 

Growjo. (n.d.). Reformation revenue and competitors. Reformation: Revenue, Competitors, Alternatives. https://growjo.com/company/Reformation

 

 

Hinchliffe, E., & Abrams, J. (2024, January 27). Reformation CEO Hali Borenstein talks expansion. Fortune. https://fortune.com/2024/01/26/reformation-ceo-hali-borenstein-dresses-expansion-profitable/#

 

 

Lauren Caris Cohan - Chief brand officer at reformation. THE ORG. (n.d.). https://theorg.com/org/reformation/org-chart/lauren-caris-cohan

 

 

Maguire, M. (2024, February 26). Monica Lewinsky joins forces with Reformation to encourage voter turnout this year. The Daily Beast. https://www.thedailybeast.com/reformation-x-monica-lewinsky

 

 

Oh hi, we’re reformation - about Us. , we’re Reformation - About Us. (n.d.). https://www.thereformation.com/sustainability/oh-hi.html#:~:text=Reformation%27s%20mission%20is%20to%20bring%20sustainable%20fashion%20to%20everyone.&text=There%20are%20people%20behind%20the,from%20all%20over%20the%20world.

 

 

Our stores. Reformation. (n.d.). https://www.thereformation.com/stores.html

 

 

Ref Timeline & History: How we got started. Ref Timeline & History: How We Got Started. (n.d.). https://www.thereformation.com/timeline.html

 

 

Reformation. LDS - Leslie David Studio. (n.d.). https://leslie-david.com/projects/reformation

 

 

Rockeman, O. (2023, May 9). Reformation’s IPO push bets on people paying $200 for eco-friendly pants. Bloomberg.com. https://www.bloomberg.com/news/features/2023-05-09/sustainable-fashion-brand-reformation-eyes-ipo-as-sales-top-300-million

 

 

Yael Aflalo. Sustainable Women’s Clothing and Accessories. (n.d.). https://www.thereformation.com/yael-aflalo.html#:~:text=Created%20in%202009%2C%20Reformation%20is,the%20confident%20and%20the%20chic.

“Library Wide: Fashion Institute of Technology.” Library Wide | Fashion Institute of Technology, www-fashionsnoops-com.libproxy.fitsuny.edu/ReportPage/women/Forecast/Main. Accessed 19 Mar. 2024.

 

 

“Library Wide: Fashion Institute of Technology.” Library Wide | Fashion Institute of Technology, www-fashionsnoops-com.libproxy.fitsuny.edu/ReportPage/women/Runway/Main/item/FW_23_24-106. Accessed 19 Mar. 2024.

 

 

“Log In.” WGSN, www.wgsn.com/library/results/0/Women’s. Accessed 19 Mar. 2024.

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